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Welcome to Josh Baker's Practical Advice for Optimizing Your Internet Marketing blog. Here you will find internet marketing optimization and online strategy articles full of tips, tricks, discussions, and thoughts to help you take your marketing and business to the next level of success.
Dec
27

Google Testing their Business Solutions Page

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This morning I went to log into my Google Analytics account and noticed when I first went to Google’s Business Solutions page I had entered into one of their Google Website Optimizer tests on that page.

 

It looks like they are testing only the top portion of the page and testing the following:

  • Layout of the top paragraphs (3 paragraphs straight down vs. 1 paragraph on top and 2 below side by side)
  • Position/Placement of the Get Started button on the page
  • Background box around the button (visible vs. not visible)
  • Google Analytics paragraph healdine (Increase website conversions and marketing ROI vs. Increase website conversions and marketing ROI with Analytics)

 

 

Here are screen shots from the test 5 pages displaying in their test (click thumnail for full size):

Google Business Solutions Test Panel 1

Google Business Solutions Test Panel 1

 

Google Business Solutions Test Panel 2

Google Business Solutions Test Panel 2

Google Business Solutions Test Panel 3

Google Business Solutions Test Panel 3

Google Business Solutions Test Panel 4

Google Business Solutions Test Panel 4

Google Business Solution Test Panel 5

Google Business Solution Test Panel 5

 
I should note that these screenshots only show the top of the actual page where I noticed the different test elements, to see the entire page you will need to visit their Business Solutions page.

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